The most interesting thing about interactive media is its vast applicability into various areas and its capacity of having a high impact on us humans. The combination of these properties is what makes it such a dominant field of study. The idea of the interactiveness and indulgence is what makes it all so appealing.
The most impressive of the interactive media concepts in play can be seen in e-learning & virtual reality systems, video games and simulations. With the blend of psychology and cognitive science with interactive media excellent educational systems are being produced. Now students have the liberty of learning at their own pace. The educational systems are now much more responsive and tend to cater to the emotions and actions of the user. Now it is possible for a person to feel what it is like to be in space or the feeling of flying a jet aircraft by the use of respective simulators and without the actual dangers of the real scenario.
In the field of entertainment and advertisement interactive media has had a high impact. It is amusing to see how some interactive ads make us buy things we don’t actually need and how they tend to have an impact on us on the sub-conscious level. The new media is not only giving us information by is also forming our opinions. It literally has the power to change our thinking patterns.
Now it is important to see if the use of interactive media is being made to cause a positive or a negative impact. Is it being used for the good or for evil, for brainwashing people or for teaching good moral and ethical values? Since in the end it is not the technology/science that is good or bad but the way we use it.
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